Waikiki Beach Services – About The Company


Waikiki Beach Services Company History

Established: 1955

Mission Satement:

    • To foster a love for the ocean
    • To enhance every visitor's experience in Waikiki
    • To perpetuate the legacy and traditions of the Waikiki Beachboy

Waikiki Beach Services was officially formed in 1955. Ted Bush was one of the original employees of Waikiki Beach Services. In 1977, Ted Bush officially took over the company and established contracts with several Waikiki hotels as their sole beach service provider.

Waikiki Beach Services is the beach and pool service provider at The Sheraton Waikiki and The Royal Hawaiian: A Luxury Collection Resort, organized under the trade names of Waikiki Beachboys at the Sheraton and Waikiki Beachboys at the Royal, respectively. Waikiki Beach Services also owns and operates beach and swimwear stores under the name of "Waikiki Beachboy".

About the Owner

Waikiki Beach Services owner

Ted "Teddy" Bush was born in Kapahulu and raised in Waikiki from the age of 5. Teddy’s grandfather, Kim Wai, was one of the original members of the Hui Nalu Surf Club, a group of watermen based at the Moana Hotel, who excelled at swimming, surfing and kanikapila (i.e. informal jam sessions). The Surf Club was a forerunner to the group of Waikiki watermen who would eventually be known as simply, the Waikiki Beachboys.

While growing up, surfing became a large party of Teddy’s life. Since the only surfing contest available when Teddy was growing up was the Makaha International Surfing Contest, he never entered surfing competitions. However, Ted is no average surfer and he possesses an unparalleled knowledge of the water and its surf breaks, especially those on the South Shore of Oahu.

Teddy graduated from The Kamehameha Schools and after a short-stint at UCLA, Teddy returned to Hawaii as his love for the water and surfing kept calling him home. At 18, Teddy began working on the beach at Waikiki Beach Services and found his calling on the outrigger canoe. Once he found his passion, he dedicated his time to perfecting his craft, training on the canoe under veteran steersman, Alex Apo. Teddy’s hard work paid off when he became the youngest person to qualify for and attain the rank of 1st Canoe Captain at 21 years of age.

Organized, long distance outrigger canoe racing is a very popular state-wide sport; however, club membership can be a costly thing—especially for a group of Waikiki Beachboys whose paychecks always seemed to end up funding the local watering hole!  Because the beachboys wanted to compete but did not belong to any organized team, Ted, along with three other Waikiki Beachboys—Bob Nagatani, Moku Kamaka and Kimo Makua—came up with the idea to start their own canoe club, funded and raced by beachboys. Naturally, they called their club The Waikiki Beachboys Canoe Club. After many successful long distance seasons, the team expanded into a full canoe club so it could include women and children’s teams. The club is thriving today: membership is at an all-time high; the men’s and women’s teams continually bring home first place awards; and the club itself is host to annual regattas and pre-season long distance races.

Over his years on the beach, Teddy has served on many ad-hoc committees overseeing canoe surfing and surfing regulations related to Waikiki Beach, including the licensing of newly appointed surf instructors and canoe captains, and most recently as a board member to the Waikiki Board of Improvement.

Our Commitment at Waikiki Beach Services

While the beach around it has changed, Waikiki Beach Services continues to stay true to it’s original mission and allows everyone that comes to Waikiki to interact and experience some of the best activities in Waikiki such as surf lessons, outrigger canoe rides, and stand up paddling with the Waikiki Beachboys.

Each of the Waikiki Beachboys and Waikiki Beachgirls at Waikiki Beach Services is focused and committed to providing exceptional customer service and first-class water experience to all visitors.

Waikiki Beach Services offers a variety of some of the best activities that Hawaii has to offer. No matter your sill level, visitor's are encouraged to take part in the water activities that have helped shape some of the current culture and popular trends of the water sports in Hawaii.

The current activities and services Waikiki Beach Services provides are (click on any of the activity links below to read more about them):